System to stop millions of spam calls launching in South Africa

• The National Consumer Commission is ready to launch its opt-out registry for direct telemarketers in South Africa.
• The registry aims to strengthen regulatory oversight regarding direct marketing in South Africa, enabling consumers to opt out of communications from individual direct marketers or from the industry as a whole.
• The opt-out registry has been designed to protect South African consumers from unwanted direct marketing calls, with penalties of up to R1 million for spam callers.