Chinese car brands eating WeBuyCars’ lunch
- Chinese car brands are indeed eating WeBuyCars' lunch, as they have become more attractive to young buyers due to competitive pricing.
- The rise of Chinese car brands is particularly affecting young South Africans under the age of 35, who have historically been major buyers of used cars.
- The shift in market trends poses a significant threat to large second-hand dealership networks, such as WeBuyCars, which are now cutting prices to stay competitive.
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