South Africa’s new spam call rules have a serious problem

• South Africa's new spam call rules do have a serious problem, as enforcement relies on individual consumers reporting violations.
• The new regulations impose fines of up to R1 million or 10% of annual turnover on violators, but lack of trust in institutions may hinder enforcement.
• ICASA has systems in place to locate SIM boxes used to disguise spam calls, but enforcement ultimately relies on cooperation from consumers and institutions.