International fast-food giant tried to take on KFC and Chicken Licken in South Africa

• Chicking has closed five locations in South Africa, with only three remaining.
• The fast-food chicken industry in South Africa is becoming increasingly competitive, with KFC leading the pack, and homegrown brands such as Nandos, Hungry Lion, Steers, and Chicken Licken having strong competitors.
• International players, particularly KFC, have taken the market by storm, with the Colonel being the largest player in South Africa with 1,200 locations.