R5.55-billion hobby popular with some of South Africa’s best-paid and most educated people

• South Africa's video game market is expected to generate R5.55 billion in revenue by the end of 2026.
• The company estimated that 26.5 million South Africans play video games, most of whom do not consider themselves 'gamers'.
• Major brands including Telkom, Red Bull, and Monster Energy have already committed sponsorship to the sector in demonstration of strong commercial confidence.