New laws proposed for South Africa’s most iconic product gaining international demand

New laws proposed for South Africa's iconic biltong product could be on the horizon, with the growing international demand for the cured meat potentially prompting the country to protect its heritage. The Game Meat Industry Association of South Africa (GAMESA) has expressed support for a Southern African geographical indication for biltong, but cautioned that its production in Namibia due to its geographical proximity would need to be addressed. This move could safeguard the product's identity and production standards, much like Rooibos and Champagne, and cement South Africa's reputation as a premier producer of biltong.